Achieve elegant style with IROI's new balloon dress

Kobe-based fashion brand IROI has released their second new release: the "Balloon Dress." This sustainable piece, made from 100% recycled nylon, combines a tube top and mini-length silhouette with a balloon design at the hem. The structured form and lustrous gathers create an exquisite balance of fashion and femininity. We take a closer look at the appeal of this dress, which embodies IROI's philosophy of "colorless colors that adorn yourself."

1. What is IROI's new balloon dress?

1-1 Design born from the brand philosophy

IROI values ​​the philosophy that "colorless colors color you."

We pursue designs that bring out the wearer's own will and individuality in ``inconspicuous colors'' such as black and achromatic colors.

This new "Balloon Dress" also reflects this philosophy. Rather than being gaudy in its decoration, it has a structured silhouette and a lustrous, light-filled feel, making it a piece that reflects inner strength.

1-2 "Inner strength" reflected in the balloon silhouette

The balloon design with volume at the hemline creates not only a delicate look but also a strong presence. The form changes with every movement, giving an impression of dignity without being overbearing. The fashionable contours unique to IROI bring out the strength and flexibility of the wearer.

2. Design features and appeal

2-1 Tube top x mini skirt for a modern look

This tube top features an elasticated chest. It's wrinkle-resistant, lightweight, and comfortable to wear for long periods of time. The side zipper provides stretch and makes it easy to put on and take off. The simple, straight lines create a sophisticated, urban look.

2-2 Balloon design and gathered look

The balloon silhouette at the hemline shows off the lustrous sheen of the gathers as the light catches it, creating a three-dimensional, rich look. Every movement creates different shadows, emanating a fashionable presence that combines femininity and strength.

3. Reasons for achieving elegant fashion

3-1 Sustainable material made from 100% recycled nylon

This dress is made from 100% recycled nylon, which is environmentally friendly. IROI is committed to using sustainable materials without compromising on the aesthetics of fashion. It is lightweight yet highly durable, creating a piece that looks to the future.

3-2 Aesthetics of quiet elegance and architectural form

The combination of the lustrous material, the shadows of the gathers, and the structured form creates an exquisite harmony between femininity and fashion. It accentuates feminine lines while giving off a dignified impression without pandering - this is the essence of IROI's "elegant fashion."

4. IROI's vision of the future of fashion

4-1 Commitment to sustainable materials

IROI will continue to actively incorporate recycled materials and sustainable production methods, aiming to balance environmental friendliness with fashionable fashion, and continue to create clothing that will connect to the future.

4-2 The challenge of creating "clothes that make you stronger when you wear them"

Clothes are not just for wearing, but for believing in yourself. IROI's concept is "clothes that make you stronger when you wear them," and we will continue to release clothes that help women stand up for themselves.